Aqua Smart, Inc.

• Industry Business Services, Industrial
• Type M&A Sell-Side

About
Founded in 1993, Aqua Smart is a leading producer of treatment chemicals for the drinking water market, offering a differentiated technology that helps municipalities and private water companies address mission critical challenges and deliver safe, clean drinking water to end users worldwide. Aqua Smart’s proprietary offering, SeaQuest™, enables municipalities and other water infrastructure customers to control corrosion, eliminate color and scale, meet government-mandated water quality requirements and extend the useful lives of their infrastructure.

Situation
Aqua Smart engaged Croft & Bender to advise the Company through an exclusive sale process. Croft & Bender worked with the Company to identify and select a targeted group of potential acquirers, build a financial model, develop marketing materials, conduct management presentations, manage the diligence process, and negotiate with interested parties.

Result
Croft & Bender successfully negotiated the sale of the Company to Colonial Group, Inc.