February 27, 2018
Croft & Bender Serves as Financial Advisor to Mudlick Mail on its Recapitalization by Clearview Capital
has been recapitalized by
Mudlick Mail provides data-driven, direct mail and related marketing solutions to small and medium-sized businesses.
Mudlick Mail provides turnkey, data-driven direct mail and related marketing solutions primarily to small and medium-sized businesses in a wide variety of consumer services industries, including automotive services, healthcare, and home services businesses.
The Company engaged Croft & Bender to help it evaluate strategic alternatives, including an equity investment or strategic sale of the business. Croft & Bender worked with the Company to build a financial model, develop marketing materials, conduct management presentations, manage the diligence process and negotiate with interested parties.
Croft & Bender successfully negotiated the recapitalization of the Company by Clearview Capital.