December 10, 2018

Croft & Bender Serves as Financial Advisor to Gro Solutions, Inc. in its Sale to Q2 Holdings, Inc.

Croft & Bender, an Atlanta-based investment banking and private equity firm, is pleased to announce the successful sale of its client, Gro Solutions, Inc. (“Gro”), to Q2 Holdings, Inc. (“Q2”) (NYSE:QTWO).

Headquartered in Atlanta, Georgia, Gro provides a digital sales platform that drives customer acquisition growth for financial institutions across all digital channels. The Gro platform enables customers to make personalized recommendations and cross-sell products — from deposit accounts to loans for both retail and business clients. Gro’s solution combines advanced, multichannel account opening with targeted marketing capabilities as well as a shopping cart experience.

Q2 is a secure, cloud-based digital banking solutions company headquartered in Austin, Texas, whose mission is to build stronger communities by strengthening their financial institutions. Its digital banking solutions for deposits, money movement, lending, leasing, security and fraud enable financial institutions to deliver a better financial experience to their account holders.

Croft & Bender served as the exclusive financial advisor to Gro Solutions on the transaction. "Croft & Bender has been a highly valued and trusted advisor to the Company since our first institutional funding in 2017. Their knowledge of, and relationships in, our industry were critical to helping us find the ideal partner, " said Gro Solutions CEO, David Eads.

“We have been extremely impressed with what David and his team have built at Gro in a short period of time. We think Q2 provides a great cultural and product fit, and we look forward to watching their combined success going forward,” commented Steve Tye, Managing Director at Croft & Bender.