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logo, company name

has received an equity investment from

logo, company name

Bridge2 Solutions is a leading SaaS platform provider for loyalty and rewards redemption.

a few people sitting at a table

Bridge2 Solutions

Type

Capital Raise

logo, company name

has received an equity investment from

logo, company name

Bridge2 Solutions is a leading SaaS platform provider for loyalty and rewards redemption.

About

Bridge2 Solutions is a leading SaaS platform provider for loyalty and rewards redemption.


Situation

The Company engaged Croft & Bender to help it evaluate strategic alternatives, including an equity investment or strategic sale of the business. Croft & Bender worked with the Company to build a financial model, develop marketing materials, conduct management presentations, manage the diligence process and negotiate with interested parties.


Result

Croft & Bender successfully negotiated an equity investment from Updata Partners.